I’m a creative and product designer with 15+ years leading teams to create award-winning digital products, experiential spaces, social media marketing, and everything in between. In that time, I’ve built data-driven native mobile apps for e-commerce, technology, and wellness . Created large-scale immersive experiences for telecommunications retail. Helped craft compelling stories about a beloved supercar. And now navigating the metaverse by way of NFT creation.
Comfortable with all aspects of the creative process, I’ve led product design teams of managers and individual contributors across multiple locations and timezones. I have the soft skills to seamlessly partner with stakeholders and other cross-functional leads. I also carry the hard skills necessary to craft elegant visual narratives and design delightful user-centric experiences.
Some important things I believe:
I believe magic happens when digital products and experiences connect people emotionally with brands. I believe the secret to great creative lies in collaboration. I believe in simplicity. And I believe there’s no skill more important than curiosity. Let’s make magic happen together.
When not designing, I’m exploring the world with my partner in crime, leading my volleyball team to championship titles, building and restoring Chinese lions, and always ready for diaper duty.
• Coaching and mentoring designers
• Championing design team and work to stakeholders
• Conceiving, defining and executing creative strategy
• Cross-functional partnership with producers, product managers, engineers, and UX researchers
• Owning several high-impact workstreams
• User-centric approach to design
• Rapidly iterating and refining concepts
• Experience delivering data driven work
• Strong UX/UI design expertise
• Setting high bar for design craft
• Cross-platform design experiences (web, Android, iOS, emails, digital/physical experiential)
